Last week producer Lisa Cooper and I got serious about crafting a social media strategy for the film we’re currently making, Beyond Naked. First stop: Facebook. With half a day’s work, we had the beginnings of a decent facebook page up and running. I created an eponymous page called Beyond Naked, and also created a facebook widget that I’ve embedded on this blog (see right sidebar). And this evening, we passed the 25th person liked our page, a milestone that Facebook requires passing to create a custom facebook url. So far so good.
So imagine my surprise when tonight, when I attempted to create our custom URL, http://www.facebook.com/beyondnaked, I got this error message:
Turns out any url with the word “naked” in it is simply “not available.” (I tried many combinations and always got same negative result). So it seems Facebook is half-assed censoring page names: they don’t care if you use the word “naked” in the page you create, they don’t even care if you create a widget with the word and embed it all over the net. But they DO care if you try to create a custom URL pointing to your page.
Beyond Naked is a serious film aimed at a mainstream audience. Just because we have the word “naked” in the title doesn’t mean we’re making porn, thank you very much. And while we’re grateful to be able to host a page named Beyond Naked on Facebook, we’re disappointed at the inconsistency of Facebook’s policy. And reminded of something Mark Twain once said: “Clothes make the man. Naked people have little or no influence on society.” Maybe not, but they’ve had a big influence on the Fremont Solstice Parade, which attracts more than 100,000 people every year. Just 88 days til the clothes come off!